EAGAN, Minn. October 22, 2010 – The newly redesigned LawyerMarketing.com website is now powered with all of the information that small law firms and solo practitioners need to tap the Internet and more effectively market their legal expertise to individuals and small businesses.

Developed by FindLaw, LawyerMarketing.com serves as a gateway for small law firms and solo attorneys to learn more about marketing their legal expertise on the Internet. Legal professionals are able to access information about online tools and strategies for attracting more qualified clients seeking legal help.

LawyerMarketing.com is highly intuitive and informative giving law firms a powerful tool for marketing their services and connecting with potential clients through the Internet and via FindLaw.com. For law firms and solo attorneys that desire a unique online presence with the goal of generating more – and more qualified – contacts, FindLaw offers the services of legal marketing consultants, writers, designers and search engine optimization (SEO) specialists.

"When clients connect with us through the FindLaw website, we know they're a quality client," said William A. Cirignani, partner of the Chicago law firm Cirignani Heller & Harman, LLP, a medical malpractice firm. "That's because FindLaw's consultants have refined the process of legal marketing through the Internet."

FindLaw's LawyerMarketing.com website also keeps law firms and attorneys up-to-speed on the latest in online legal marketing through its LawyerMarketing blog, which has helpful tips, advice and news about legal marketing.

"We've been with FindLaw since 2002," said Stephen R. Chance, a partner with the Atlanta law firm, Watkins, Lourie, Roll & Chance, PC, "and we believe it's an effective and very tasteful way of marketing our expertise. Working with the FindLaw legal marketers has been critical to our success – they're knowledgeable and creative."

"We're dedicated to making LawyerMarketing.com the go-to resource for attorneys seeking insight about how to market their practices," added Karl Florida, president of FindLaw. "We are continuously learning and testing new approaches to online legal marketing. By staying on the cutting edge and tapping the best practices in online marketing, we're delivering more quality contacts to law firms and attorneys, and driving a higher return on their investment."

About FindLaw

FindLaw, part of the Business of Law unit within Thomson Reuters, Legal, is a leading provider of free legal information, online marketing and client development services, providing the legal industry and consumers with the knowledge to act. Home to the largest online directory of lawyers that assists consumers in finding an attorney, FindLaw.com (www.findlaw.com) is the most popular legal website with nearly 4 million consumers visiting each month for free information about a legal topic, to solve a legal problem, or to find a lawyer. The FindLaw team creates results-oriented websites for attorneys, and offers online marketing solutions through LawyerMarketing.com (www.lawyermarketing.com). Contact Law (www.contactlaw.co.uk), a FindLaw referral service, is the UK's leading provider of client introductions to UK small and medium-sized solicitor firms.

About Thomson Reuters

Thomson Reuters is the world's leading source of intelligent information for businesses and professionals. We combine industry expertise with innovative technology to deliver critical information to leading decision makers in the financial, legal, tax and accounting, healthcare and science and media markets, powered by the world's most trusted news organization. With headquarters in New York and major operations in London and Eagan, Minnesota, Thomson Reuters employs 55,000 people and operates in over 100 countries. Thomson Reuters shares are listed on the Toronto and New York Stock Exchanges. For more information, go to www.thomsonreuters.com.

Contact

Nicole Hansen
651.687.6726
nicole.m.hansen@thomsonreuters.com

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