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Client Development Strategies for Law Firms: Leading Managing Partners and Marketing Directors on Building Client Loyalty, Managing Key Accounts, and Increasing Firm Awareness (Inside the Minds)

By Multiple Authors

ISBN-13: 9780314989826

Availability: In Stock

Product Details »

Brand: Aspatore

Pages: 92

Components: 1 Print

Shelf Space: 2 in.

Free Update Period: 90 days

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Available Options:

Book - softbound

List Price:

$95.00

Description

This title provides an insider's perspective on the best practices for successful law firm marketing and client retention strategies. Topics include developing new prospects, growing customer loyalty, establishing profitability benchmarks, identifying key accounts, structuring client service teams, educating attorneys on their role in the development process, and emphasizing strong practice areas and specialties to differentiate one's firm from the rest.