Now What Makes Juries Listen

A nationally recognized jury communications expert revisits the entire trial process and discusses how jurors have changed and what litigators now need to know to reach them. Every part of the trial is analyzed through examples, illustrations, and how-to tips. The author explains today's new era of communication and major changes in jurors' ability to listen, understand, and believe. She also discusses the three major obstacles to overcome, including (a) oral presentation of a case to technology-addicted jurors; (b) understanding and bridging gaps between the generations, and (c) reaching across multicultural jurors' previous conditioning and lack of information about how U.S. business, government, and law work.